ENTREPRENEURS : Grace Alex : Not Just A Blogger But A Fashion Entrepreneur

By Motionviu These classic, unique and talented fashion blogger and also a fashion entrepreneur Grace Alex who is one of those names that has popped on our radar as we keep up with these youngsters. She is not just a blogger but also a fashion entrepreneur; she is the Editor of gafashion.blogspot.ng, Founder of Gafa Footwear and Gafa Clothing. Looking into all the brands that embody the personality that is Grace, we find out that she has taken her passion and has created fruitful ventures that surround it Speaking on her fashion sense, her style can best be described as classy, youthful and vibrant. Her style being one of her major selling points can be envisaged better via her Instagram page, although she shares day-to-day style, DIY’s, beauty hacks and other happenings on her blog and social media platforms. The endearing thing about Grace’s style is how she takes the girl-next-door look to another level with just a piece of clothing. Moving to her fashion brand – Gafa Footwear is unisex handmade footwear with a variety of interesting designs. I believe this says a lot about Grace in the sense that she maintains quality in all things. Trust me, with the retail situation in Nigeria this is quite hard to boast of, but Gafa Footwear has joined the few fashion outfits to put out quality made-in-Nigeria products. Most recent of her ventures is Gafa Clothing where she sells some of her outfits for less.
This might just seem like a normal phase for the average Nigerian trying to find her way in society but it isn’t. So, what is so special about Grace Alex. Maybe it is in her quest to create a brand that is bigger than just being a stylish. Maybe it lies in the subtle way she passes the message of hard work and perseverance. For me, it is the thought that a young Nigerian is putting into the world what she can boldly represent. It is the steady climb of the brand that fascinates me and also the personality behind the brand. I personally stumbled upon Grace Alex’s page and I have observed her growth not just as Essence’s 25 Fashion-Forward African Women You Should Be Following but also as a lady who is worth her salt and coming into her own, without the fear of expressing herself. She is a combination of brains, beauty and style. I am definitely looking forward to what venture Grace would unveil in the nearest future.

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